Each of the following is a way social networks generate revenue except

Each of the following is a way social networks generate revenue except A) send direct mailings to customers based on recent in-store purchases. B)...

According to Soat (2009), the most important business objective of social networking is

According to Soat (2009), the most important business objective of social networking is A) business model innovation. B) improving partner relationships. C)...

Dimensions of virtual worlds include

Dimensions of virtual worlds include A) experimental space. B) social space. C) entertainment space. D) all of the above. Answer:...

The act of outsourcing tasks, traditionally performed by an employee or contractor, to an undefined, large group of people or community, through an open call best describes

The act of outsourcing tasks, traditionally performed by an employee or contractor, to an undefined, large group of people or community, through an...

Which of the following is a community of entrepreneurs and small business owners dedicated to helping each other succeed through the premise that collaboration beats competition?

Which of the following is a community of entrepreneurs and small business owners dedicated to helping each other succeed through the premise that collaboration...

Major reasons to use or deploy business social networking include

Major reasons to use or deploy business social networking include A) reducing operation and travel costs. B) reducing communication and improving...

A social network whose primary objective is to facilitate business connections and activities best describes

A social network whose primary objective is to facilitate business connections and activities best describes A) social marketplace. B) commercial...

Which of the following refers to a customer engagement strategy in support of companies' defined goals and objectives toward optimizing the customer experience and where success requires a focus on people, processes, and technology associated with customer touchpoints and interactions?

Which of the following refers to a customer engagement strategy in support of companies' defined goals and objectives toward optimizing the customer...

A customer service approach that focuses on building long-term and sustainable customer relationships that add value both to the customers and the merchants best describes

A customer service approach that focuses on building long-term and sustainable customer relationships that add value both to the customers and the merchants...

Members of social networks who do social shopping and understand their rights and how to use the wisdom and power of crowdsourcing and communities to their benefit best describes

Members of social networks who do social shopping and understand their rights and how to use the wisdom and power of crowdsourcing and communities to...

The ability of humans to interact with each other effectively best describes

The ability of humans to interact with each other effectively best describes A) social diplomacy. B) social integration. C) social intelligence. D)...

The process of measuring, analyzing, and interpreting the results of interactions and associations among people, topics, and ideas best describes

The process of measuring, analyzing, and interpreting the results of interactions and associations among people, topics, and ideas best describes A)...

Any video that is passed electronically, from person to person, regardless of its content best describes

Any video that is passed electronically, from person to person, regardless of its content best describes A) spiral video. B) social video. C) malicious...

The identification of the real-world geographic location of an Internet-connected computer, mobile device, website, or visitor best describes

The identification of the real-world geographic location of an Internet-connected computer, mobile device, website, or visitor best describes A)...

A type of social networking in which geographic services and capabilities such as geocoding and geotagging are used to enable additional social dynamics best describes

A type of social networking in which geographic services and capabilities such as geocoding and geotagging are used to enable additional social dynamics...

Viral marketing done by bloggers best describes

Viral marketing done by bloggers best describes A) extreme blogging. B) social diving. C) freedom of expression. D) viral blogging. Answer:...

Which of the following is a word-of-mouth method by which customers promote a product or service by telling others about it?

Which of the following is a word-of-mouth method by which customers promote a product or service by telling others about it? A) social expression B)...

Components to expect in a social shopping site include

Components to expect in a social shopping site include A) product page discussions. B) project journals. C) how-to-guides. D) all of the above Answer:...

Which of the following is a social marketplace for a huge community of creative people who enjoy sharing, learning, and expressing themselves through images, forums, and blogs? Members provide royalty-free stock images that other individuals and professionals can legally buy and share.

Which of the following is a social marketplace for a huge community of creative people who enjoy sharing, learning, and expressing themselves through...

Which of the following social marketplaces allows anyone to list, buy, and sell books, music, movies, and games, and it was created to fill the need for a free and trustworthy media marketplace?

Which of the following social marketplaces allows anyone to list, buy, and sell books, music, movies, and games, and it was created to fill the need...

An online community that harnesses the power of one's social networks for the introduction, buying, and selling of products, services, and resources, including one's own creations best describes

An online community that harnesses the power of one's social networks for the introduction, buying, and selling of products, services, and resources,...

The largest social community is

The largest social community is A) Calvin Klein. B) Kaboodle. C) AOL. D) MySpace. Answer:...

Shopping communities and common forum features include

Shopping communities and common forum features include A) idea boards. B) user galleries. C) brand communities. D) all of the above. Answer:...

Major models of social shopping include each of the following except

Major models of social shopping include each of the following except A) social hubs. B) group buying and shopping together. C) shopping communities...

Benefits of social shopping include

Benefits of social shopping include A) confidence and trust in online shopping increases. B) discovering products/services you never knew existed. C)...

Which of the following social media and e-commerce roles, as identified by Gartner Inc., connects with other people in order to find out the information, skills, and obligations they need to conduct their daily lives?

Which of the following social media and e-commerce roles, as identified by Gartner Inc., connects with other  people in order to find out the information,...

Which of the following social media and e-commerce roles, as identified by Gartner Inc., perform a bridging function between disparate groups of people?

Which of the following social media and e-commerce roles, as identified by Gartner Inc., perform a bridging function between disparate groups of people? A)...

A method of shopping where the shoppers enlist others to participate in the purchase decision best describes

A method of shopping where the shoppers enlist others to participate in the purchase decision best describes A) social retailing. B) social connections. C)...

As suggested by Jefferies (2008), drivers for selling in social networks include

As suggested by Jefferies (2008), drivers for selling in social networks include A) efforts to improve overall sales productivity. B) pressure to...

A method of e-commerce where shoppers' friends become involved in the shopping experience best describes

A method of e-commerce where shoppers' friends become involved in the shopping experience best describes A) social shopping. B) familial shopping. C)...

Risk factors associated with conducting social commerce include each of the following except

Risk factors associated with conducting social commerce include each of the following except A) establishing multiple crowdsources. B) possibilities...

Members conversing and connecting with one another using cell phones or other mobile devices best describes

Members conversing and connecting with one another using cell phones or other mobile devices best describes A) mobile social networking. B) mobile...

Which of the following refers to fellow consumers connecting with and listening to other consumers somewhere in the world who think and consume the way they do?

Which of the following refers to fellow consumers connecting with and listening to other consumers somewhere in the world who think and consume the...

The benefits of social commerce to retailers include

The benefits of social commerce to retailers include A) increased website traffic. B) increased sales. C) word-of-mouth marketing. D) all of the...

Benefits to vendors of social commerce include

Benefits to vendors of social commerce include A) better self-service is possible. B) customers' expectations can be met in full and quickly. C)...

Benefits of social commerce to customers include

Benefits of social commerce to customers include A) creating viral advertisements. B) using low-cost user-generated content. C) identifying brand...

The delivery of e-commerce activities and transactions through social networks and/or via Web 2.0 software best describes

The delivery of e-commerce activities and transactions through social networks and/or via Web 2.0 software best describes A) social commerce. B) intelligent...

Which of the following is a term coined by Mark Zuckerberg of Facebook, which originally referred to the social network of relationships between users of the social networking service provided by Facebook?

Which of the following is a term coined by Mark Zuckerberg of Facebook, which originally referred to the social network of relationships between users...

Referencing the social networking space categories, NutshellMail and FriendFedd are examples of

Referencing the social networking space categories, NutshellMail and FriendFedd are examples of A) professional networking sites. B) leisure-oriented...

Social media categories include each of the following except

Social media categories include each of the following except A) content communities. B) collaborative projects. C) blogs. D) records management. Answer:...

Which of the following is a term that describes use of social media platforms such as networks, online communities, blogs, wikis, or any other online collaborative media for marketing, market research, sales, CRM, and customer service?

Which of the following is a term that describes use of social media platforms such as networks, online communities, blogs, wikis, or any other online...

A sociological concept that refers to connections within and between social networks; the core idea is that social networks have value. This best defines

A sociological concept that refers to connections within and between social networks; the core idea is that social networks have value. This best defines A)...

Which of the following focused on marketing children's health care insurance for working families and made affordable comprehensive medical care available to over 300,000 children?

Which of the following focused on marketing children's health care insurance for working families and made affordable comprehensive medical care available...

A combination of social policy and marketing practices to achieve a set of social behavioral goals within a target audience best describes

A combination of social policy and marketing practices to achieve a set of social behavioral goals within a target audience best describes A) mobile...

The online platforms and tools that people use to share opinions, experiences, insights, perceptions, and various media, including photos, videos, and music, with each other best describes

The online platforms and tools that people use to share opinions, experiences, insights, perceptions, and various media, including photos, videos, and...

Health risks of cell phone use include each of the following except

Health risks of cell phone use include each of the following except A) spinal injury. B) repetitive stress injury. C) cell phone addiction. D) damage...

Ethical issues raised by m-commerce include each of the following except

Ethical issues raised by m-commerce include each of the following except A) isolation. B) infringing on workers' personal time. C) privacy invasion. D)...

Technical limitations of mobile computing include each of the following except

Technical limitations of mobile computing include each of the following except A) complexity. B) power consumption. C) pervasiveness. D) GPS accuracy. Answer:...

Which of the following centers on the concept of using information about an end user's environment, activities, connections, and preferences that can improve the quality of interaction with that end user, by reacting to what the system knows and senses, such as the provision of EC advertising?

Which of the following centers on the concept of using information about an end user's environment, activities, connections, and preferences that can...

Computing capabilities that are being embedded into the objects around us, which may be mobile or stationary, best describes

Computing capabilities that are being embedded into the objects around us, which may be mobile or stationary, best describes A) pervasive computing. B)...

Marketing activities that are related to social behavior and are related to social networking activities best describes

Marketing activities that are related to social behavior and are related to social networking activities best describes A) social location-based...

Each of the following is a barrier to location-based m-commerce except

Each of the following is a barrier to location-based m-commerce except A) the accuracy of location technologies is often less than consumers expect. B)...

An information service accessible from and to mobile devices through a mobile network utilizing the ability to make use of the geographical position of the mobile device to deliver a service to the user best describes

An information service accessible from and to mobile devices through a mobile network utilizing the ability to make use of the geographical position...

A(n) ________ is a computer system capable of integrating, storing, editing, analyzing, sharing, and displaying spatial information.

A(n) ________ is a computer system capable of integrating, storing, editing, analyzing, sharing, and displaying spatial information. A) GPS B) GIS C)...

Which of the following relies on base stations to find the location of a mobile device sending a signal or sensed by the network?

Which of the following relies on base stations to find the location of a mobile device sending a signal or sensed by the network? A) terminal-based...

The process of automatically identifying a Web user's physical location without that user having to provide any information best defines

The process of automatically identifying a Web user's physical location without that user having to provide any information best defines A) terminal-based...

Which of the following l-commerce components transfers user data and service requests from the mobile terminal to the service providers and then transfers the requested information back to the user?

Which of the following l-commerce components transfers user data and service requests from the mobile terminal to the service providers and then transfers...

From a consumer's viewpoint, localization offers

From a consumer's viewpoint, localization offers A) increased productivity. B) convenience. C) safety. D) all of the above. Answer:...

Delivery of m-commerce transactions to individuals in a specific location, at a specific time best describes

Delivery of m-commerce transactions to individuals in a specific location, at a specific time best describes A) ubicom sales. B) sensor networking. C)...

Which of the following is an iPod shoe introduced by Nike and Apple for the purpose of providing real-time feedback on distance, time, and calories burned during a workout?

Which of the following is an iPod shoe introduced by Nike and Apple for the purpose of providing real-time feedback on distance, time, and calories...

Major hurdles facing mobile game publishers include each of the following except

Major hurdles facing mobile game publishers include each of the following except A) international laws and regulations. B) lack of standards. C) increasing...

According to Soh and Tan (2008), the demand for mobile games is fueled by each of the following except

According to Soh and Tan (2008), the demand for mobile games is fueled by each of the following except A) the ability of mobile devices to deliver...

Any type of leisure activity that utilizes wireless telecommunication networks, interacts with service providers, and incurs a cost upon usage best describes

Any type of leisure activity that utilizes wireless telecommunication networks, interacts with service providers, and incurs a cost upon usage best...

By capturing and managing vehicle data across the enterprise, companies can

By capturing and managing vehicle data across the enterprise, companies can A) optimize fleet utilization. B) increase data accuracy. C) reduce truck...

Challenges of mobile workforce support include each of the following except

Challenges of mobile workforce support include each of the following except A) tracking people and vehicles. B) bandwidth management. C) network...

Mobile workforce support includes

Mobile workforce support includes A) field force automation. B) mobile CRM. C) mobile office applications. D) all of the above. Answer:...

The AT&T Mobile Enterprise Application Platform includes each of the following except

The AT&T Mobile Enterprise Application Platform includes each of the following except A) value chain application. B) support application. C)...

Mobile applications conducted by enterprises to improve the operations of the employees, facilities, and supply chains, within the enterprise and with its business partners best describes

Mobile applications conducted by enterprises to improve the operations of the employees, facilities, and supply chains, within the enterprise and with...

Which of the following, engineered by Lavar, allows you to open your mobile phone, point at certain buildings in a city, and then see the property's value per square meter superimposed over a live image of the building streamed through the phone's camera?

Which of the following, engineered by Lavar, allows you to open your mobile phone, point at certain buildings in a city, and then see the property's...

By using a large number of connected hotspots, one can create a wireless city. This is known as a city-wide or ________ network.

By using a large number of connected hotspots, one can create a wireless city. This is known as a city-wide or ________ network. A) municipal Wi-Fi B)...

A wireless standard (IEEE 802.16) for making broadband network connections over a medium-size area such as a city best describes

A wireless standard (IEEE 802.16) for making broadband network connections over a medium-size area such as a city best describes A) WiMAX. B) LAN. C)...

Physically, the heart of a WLAN is a ________ that connects wireless devices to the desired network.

Physically, the heart of a WLAN is a ________ that connects wireless devices to the desired network. A) wireless access point B) modem C) router D)...

Most WLANs run on a telecommunications standard known as ________, which is more commonly called ________.

Most WLANs run on a telecommunications standard known as ________, which is more commonly called ________. A) IEEE 802.11; Bluetooth B) 802.11g;...

A telecommunications network that enables users to make short-range wireless connections to the Internet or another network best describes

A telecommunications network that enables users to make short-range wireless connections to the Internet or another network best describes A) metropolitan...

A ________ is suitable for mobile users who need to make very short-range device-to-device wireless connections within a small space, such as a single room, and most commonly with Bluetooth.

A ________ is suitable for mobile users who need to make very short-range device-to-device wireless connections within a small space, such as a single...

A website with an audio interface that can be accessed through a telephone call best describes

A website with an audio interface that can be accessed through a telephone call best describes A) voice portal. B) interactive portal. C) WiMAX portal. D)...

A voice system that enables users to request and receive information and to enter and change data through a telephone to a computerized system best describes

A voice system that enables users to request and receive information and to enter and change data through a telephone to a computerized system best...

A gateway to the Internet optimized for mobility that aggregates and provides content and services for mobile users best defines

A gateway to the Internet optimized for mobility that aggregates and provides content and services for mobile users best defines A) voice portal. B)...

Rick sends a message from a delayed flight to his friend on her cell phone that he will be arriving late. The service that allows the sending and receiving of such short text messages on mobile phones is called

Rick sends a message from a delayed flight to his friend on her cell phone that he will be arriving late. The service that allows the sending and receiving...

A web browser designed for use on a mobile device optimized to display Web content most effectively for small screens on portable devices best describes

A web browser designed for use on a mobile device optimized to display Web content most effectively for small screens on portable devices best describes A)...

Websites designed for access from microbrowsers are

Websites designed for access from microbrowsers are A) wireless portals. B) location-based portals. C) short messaging services. D) PANs. Answer:...

A stand-alone handheld computer principally used for personal information management best describes

A stand-alone handheld computer principally used for personal information management best describes A) personal digital assistant. B) smartphone. C)...

________ is a satellite-based tracking system that enables the determination of a GPS device's location.

________ is a satellite-based tracking system that enables the determination of a GPS device's location. A) WAP B) SMS C) PDA D) GPS Answer:...

Characteristics of mobile devices that need to be considered when designing mobile computing systems include each of the following except

Characteristics of mobile devices that need to be considered when designing mobile computing systems include each of the following except A) small...

A chip technology wireless standard designed for temporary, short-range connection among mobile devices and/or other devices best describes

A chip technology wireless standard designed for temporary, short-range connection among mobile devices and/or other devices best describes A) MDAT. B)...

Components of a wireless infrastructure that support delivery of services over a wireless connection are

Components of a wireless infrastructure that support delivery of services over a wireless connection are A) GPS locators. B) mobile communications...

________ connects a mobile device to a network or another computing device, anytime, anywhere.

________ connects a mobile device to a network or another computing device, anytime, anywhere. A) Wireless mobile computing B) Mobile operating...

Development of m-commerce is being driven by each of the following technological, business, social, and economic factors except

Development of m-commerce is being driven by each of the following technological, business, social, and economic factors except A) the growth of a...

Major value-added attributes of the mobile commerce landscape include each of the following except

Major value-added attributes of the mobile commerce landscape include each of the following except A) localization. B) personalization. C) ubiquity. D)...

Being available at any location and at any time best defines

Being available at any location and at any time best defines A) convenience. B) localization. C) ubiquity. D) interactivity. Answer:...

A system in which retailers make their suppliers fully responsible for determining when to order and possibly how much to order best describes

A system in which retailers make their suppliers fully responsible for determining when to order and possibly how much to order best describes A)...

The central point of control for an e-market best defines

The central point of control for an e-market best defines A) information portal. B) vendor hub. C) vortal. D) collaboration hub. Answer:...

A system that locates, extracts, and provides specific answers to user questions expressed in natural language best describes

A system that locates, extracts, and provides specific answers to user questions expressed in natural language best describes A) decision support...

Updating knowledge as time progresses best describes

Updating knowledge as time progresses best describes A) knowledge classification. B) knowledge evolution. C) knowledge distribution. D) knowledge...

Knowledge ________ involves using various computer-based tools and techniques to analyze transaction data and generate new ideas.

Knowledge ________ involves using various computer-based tools and techniques to analyze transaction data and generate new ideas. A) management B)...

The major tasks of knowledge management include each of the following except

The major tasks of knowledge management include each of the following except A) managing knowledge. B) capturing knowledge. C) creating knowledge. D)...

The process of capturing or creating knowledge, storing it, updating it constantly, disseminating it, and using it whenever necessary best describes

The process of capturing or creating knowledge, storing it, updating it constantly, disseminating it, and using it whenever necessary best describes A)...

A major purpose of an organizational knowledge base is to support and allow

A major purpose of an organizational knowledge base is to support and allow A) responsible blogging. B) e-learning. C) organizational capital. D)...

The primary advantage that e-books offer publishers is

The primary advantage that e-books offer publishers is A) the ability to reach many readers. B) the ease of customizing textbooks and trade books. C)...

The exclusive online publication of Stephen King's e-book Riding the Bullet

The exclusive online publication of Stephen King's e-book Riding the Bullet A) was an unqualified success and established electronic publishing as...

Which of the following is not a way that e-books can be delivered?

Which of the following is not a way that e-books can be delivered? A) via Web download B) via RFID C) via Web access D) via dedicated reader Answer:...

A focal point for all corporate training and learning activities, including online ones best describes

A focal point for all corporate training and learning activities, including online ones best describes A) e-university. B) online service center. C)...

Which of the following is a Web 2.0 e-learning technology that offers almost 400 e-learning products, including a comprehensive library of Web-based classroom, distance-learning, and self-study curricula?

Which of the following is a Web 2.0 e-learning technology that offers almost 400 e-learning products, including a comprehensive library of Web-based...

Software applications for the administration, documentation, tracking, and reporting of training programs, classroom and online events, e-learning programs and training content best describes

Software applications for the administration, documentation, tracking, and reporting of training programs, classroom and online events, e-learning programs...

Which of the following provides learning to an employee while the work is being done?

Which of the following provides learning to an employee while the work is being done? A) information portal B) learning on-demand C) FAQ system D)...

Which of the following uses computer graphic displays to present the impact of decisions?

Which of the following uses computer graphic displays to present the impact of decisions? A) visual interactive simulation. B) FAQ. C) information...

According to Derven (2009), social networking technology provides many creative means that can affect learning including

According to Derven (2009), social networking technology provides many creative means that can affect learning including A) engaging next generation...

Learning, training, and knowledge sharing in social networks and by using social software tools for learning best describes

Learning, training, and knowledge sharing in social networks and by using social software tools for learning best describes A) social learning. B)...

An online university from which students take classes from home or other offsite locations, usually via the Internet best describes

An online university from which students take classes from home or other offsite locations, usually via the Internet best describes A) click and...

Formal education that takes place off campus, usually, but not always, through online resources best defines

Formal education that takes place off campus, usually, but not always, through online resources best defines A) virtual university. B) distance learning. C)...

Most universities use e-learning

Most universities use e-learning A) as a total replacement for traditional classrooms. B) exclusively in reaching students who could not otherwise...

Drawbacks of e-learning include

Drawbacks of e-learning include A) computer literacy. B) maintenance and updating. C) lack of face-to-face interaction and campus life. D) all of...

Potential drawbacks of e-learning include each of the following except

Potential drawbacks of e-learning include each of the following except A) assessment issues remain to be resolved. B) the intellectual property...

Benefits of e-learning include

Benefits of e-learning include A) updated and consistent material. B) flexibility and self-paced. C) innovative teaching. D) all of the above. Answer:...

Potential advantages of e-learning include each of the following except

Potential advantages of e-learning include each of the following except A) college professors are anxious to develop new online courses. B) it costs...

The online delivery of information for purposes of education, training, or knowledge management best describes

The online delivery of information for purposes of education, training, or knowledge management best describes A) location-based learning. B) edutainment. C)...

The business forces driving the transition from traditional education to online learning include each of the following except

The business forces driving the transition from traditional education to online learning include each of the following except A) network connectivity. B)...

The wireless implementation of e-government mostly to citizens but also to businesses best describes

The wireless implementation of e-government mostly to citizens but also to businesses best describes A) government commerce. B) mobile government. C)...

According to an Australian Government 2.0 task force report, by embracing Government 2.0 governments can

According to an Australian Government 2.0 task force report, by embracing Government 2.0 governments can A) unlock the immense economic and social...

The way government makes use of Web 2.0 technologies to interact with citizens and provide government services best describes

The way government makes use of Web 2.0 technologies to interact with citizens and provide government services best describes A) Democracy 2.0. B)...

Governments use Web 2.0 tools mainly for

Governments use Web 2.0 tools mainly for A) collecting local, state, and federal taxes. B) distributing unemployment and welfare benefits. C) collaboration,...

Which of the following is the e-government category that includes activities and services between government units and their employees?

Which of the following is the e-government category that includes activities and services between government units and their employees? A) government-to-employees B)...

Which of the following is the e-government category that includes activities within government units and those between governments?

Which of the following is the e-government category that includes activities within government units and those between governments? A) government-to-government B)...

Which of the following is the e-government category that includes interactions between governments and businesses?

Which of the following is the e-government category that includes interactions between governments and businesses? A) government-to-business. B) government-to-corporation. C)...

Politicians are using each of the following to communicate with voters and citizens except

Politicians are using each of the following to communicate with voters and citizens except A) RFID. B) YouTube. C) blogs. D) MySpace and Facebook. Answer:...

Each of the following is a reason to implement electronic voting except

Each of the following is a reason to implement electronic voting except A) voting processes are historically subject to manipulation. B) voting...

Expanding access to information for people with disabilities is a performance objective of which category of e-government?

Expanding access to information for people with disabilities is a performance objective of which category of e-government? A) G2C B) G2G C) IEE D)...

Reducing the burden on business by enabling online tax filing is a performance objective of which category of e-government?

Reducing the burden on business by enabling online tax filing is a performance objective of which category of e-government? A) IEE B) G2C C) G2B D)...

Sharing information more quickly and conveniently between the federal and state, local, and tribal governments is a performance objective of which category of e-government?

Sharing information more quickly and conveniently between the federal and state, local, and tribal governments is a performance objective of which category...

An example of G2C is a(n)

An example of G2C is a(n) A) road contractor using the Internet to submit a closed bid on a paving contract. B) employee at the Chamber of Commerce...

Each of the following is an example of e-government except a(n)

Each of the following is an example of e-government except a(n) A) unemployed worker consulting a Web site operated by the state employment department...

Which of the following is the e-government category that includes all the interactions between a government and its citizens?

Which of the following is the e-government category that includes all the interactions between a government and its citizens? A) government-to-public. B)...

The e-commerce model in which a government entity buys or provides goods, services, or information to businesses or individual citizens best defines

The e-commerce model in which a government entity buys or provides goods, services, or information to businesses or individual citizens best defines A)...

Caterpillar University enables e-learning through its knowledge management system called

Caterpillar University enables e-learning through its knowledge management system called A) CAT Universal Network. B) CAT Prep. C) Butterfly Knowledge...

The three major elements of Caterpillar Inc.'s learning infrastructure include

The three major elements of Caterpillar Inc.'s learning infrastructure include A) a learning technology infrastructure. B) an alignment strategy. C)...

A traditional brick-and-mortar store with a mature website that uses a successful click-and-mortar strategy is able to

A traditional brick-and-mortar store with a mature website that uses a successful click-and-mortar strategy is able to A) give customers the opportunity...

The situation in which an online marketing channel upsets the traditional channels due to real or perceived damage from competition defines

The situation in which an online marketing channel upsets the traditional channels due to real or perceived damage from competition defines A) channel...

The process whereby intermediaries take on new intermediary roles defines

The process whereby intermediaries take on new intermediary roles defines A) disintermediation. B) reintermediation. C) seller reassignment. D) relocation. Answer:...

The removal of organizations or business process layers responsible for certain intermediary steps in a given supply chain describes

The removal of organizations or business process layers responsible for certain intermediary steps in a given supply chain describes A) extraction. B)...

A search engine whose mission is to help people find local qualified services ranging from mechanics to restaurants to hairstylists describes

A search engine whose mission is to help people find local qualified services ranging from mechanics to restaurants to hairstylists describes A)...

The effect upon sales of consumers receiving a referral or recommendation from other consumers defines

The effect upon sales of consumers receiving a referral or recommendation from other consumers defines A) location-based economy. B) referral economy. C)...

Charles wants to buy a John Lennon lithograph over the Internet, but he is unwilling to pay for it until he inspects it to ascertain authenticity. The auction site through which he purchases the painting agrees to hold his money until he tells them to release it to the seller. This is an example of a(n)

Charles wants to buy a John Lennon lithograph over the Internet, but he is unwilling to pay for it until he inspects it to ascertain authenticity. The...

The TRUSTe seal is an example of a(n)

The TRUSTe seal is an example of a(n) A) B2B exchange. B) trustmark. C) business rating. D) intermediary. Answer:...

Software tools that scout the Web on behalf of consumers who specify search criteria are

Software tools that scout the Web on behalf of consumers who specify search criteria are A) shopping browsers. B) shopbots. C) intelligent search...

Gateways to storefronts and e-malls are

Gateways to storefronts and e-malls are A) shopbots. B) shopping portals. C) shopping browsers. D) intelligent search engines. Answer:...

Security for online bank transactions includes each of the following except

Security for online bank transactions includes each of the following except A) virtual biometrics. B) digital certificates. C) firewalls. D) SSL...

The portal online banking application provides

The portal online banking application provides A) links to local business. B) online brokerage services. C) general bank information and history. D)...

Types of online banking applications include each of the following except

Types of online banking applications include each of the following except A) informational. B) administrative. C) portal. D) directional. Answer:...

Which of the following is not a characteristic of e-banking?

Which of the following is not a characteristic of e-banking? A) saves users time and money B) is increasing peer-to-peer (P2P) online lending C)...

Advantages of the electronic job market for job seekers include

Advantages of the electronic job market for job seekers include A) accessing newsgroups that are dedicated to finding jobs. B) conducting interviews...

Compared to the traditional job market, the online job market

Compared to the traditional job market, the online job market A) is usually specialized and local in scope. B) tends to be much less expensive. C)...

Limitations of online travel services include

Limitations of online travel services include A) increases in provider's commission and its processing. B) limited amount of free information. C)...

Each of the following is a characteristic of WAYN except

Each of the following is a characteristic of WAYN except A) it is a popular social networking Web site. B) it enables its users to create a personal...

Each of the following is a revenue model for online independent travel agents except

Each of the following is a revenue model for online independent travel agents except A) subscription or membership fees. B) contract negotiators. C)...

Delivery of e-commerce transactions to individuals in a specific location, at a specific time defines

Delivery of e-commerce transactions to individuals in a specific location, at a specific time defines A) location-based commerce. B) mobile computing. C)...

A members-only shopping club, where members can buy goods at large discounts describes

A members-only shopping club, where members can buy goods at large discounts describes A) membership-based club. B) private shopping club. C) exclusive...

Which of the following is not a social shopping model?

Which of the following is not a social shopping model? A) personalized event shopping B) private shopping clubs C) location-based e-commerce D) private...

A B2C model in which sales are done to meet the needs of special events describes

A B2C model in which sales are done to meet the needs of special events describes A) event shopping. B) choreographed shopping. C) time-based shopping. D)...

In an e-market, PayPal serves as a(n)

In an e-market, PayPal serves as a(n) A) content disseminator. B) service provider. C) intermediary. D) viral marketer. Answer:...

A company that creates and manages many-to-many markets is called a

A company that creates and manages many-to-many markets is called a A) market maker. B) content disseminator. C) viral marketer. D) transaction broker. Answer:...

A marketer that uses e-mail to advertise to potential customers is called a

A marketer that uses e-mail to advertise to potential customers is called a A) transaction broker. B) viral marketer. C) content disseminator. D)...

An online seller of travel services that generates revenue by charging fees for its services is an example of a

An online seller of travel services that generates revenue by charging fees for its services is an example of a A) transaction broker. B) market maker. C)...

Sears' marketing strategy is best described as a

Sears' marketing strategy is best described as a A) direct marketing from a manufacturer strategy. B) brick-and-mortar strategy. C) click-and-mortar...

Firms that sell directly to consumers over the Internet without maintaining a physical sales channel describes

Firms that sell directly to consumers over the Internet without maintaining a physical sales channel describes A) virtual e-tailers. B) social network. C)...

The competitive advantages of a "pull" vehicle distribution process include each of the following except

The competitive advantages of a "pull" vehicle distribution process include each of the following except A) large cost savings in finished vehicle...

Marketing done online between any seller and buyer best defines

Marketing done online between any seller and buyer best defines A) target marketing. B) multi channel marketing. C) direct marketing. D) personalization. Answer:...

A business model where a company sells in multiple marketing channels simultaneously best defines

A business model where a company sells in multiple marketing channels simultaneously best defines A) concurrent business model. B) revenue enhancement. C)...

Based on distribution channel used, Dell's B2C business model can be classified as a

Based on distribution channel used, Dell's B2C business model can be classified as a A) direct sales by manufacturer. B) pure-play e-tailer. C) click-and-mortar...

Based on distribution channel used, which of the following is not a B2C model classification?

Based on distribution channel used, which of the following is not a B2C model classification? A) Internet malls B) online medical diagnostic center C)...

The B2C business model used by QVC, Sharper Image, and Lands' End is

The B2C business model used by QVC, Sharper Image, and Lands' End is A) direct marketing by mail-order companies. B) pure-play e-tailers. C) click-and-mortar...

A method of doing business by which a company generates revenue to sustain itself and achieve its goals best describes

A method of doing business by which a company generates revenue to sustain itself and achieve its goals best describes A) strategic plan. B) business...

Major advantages of e-commerce to sellers include each of the following except

Major advantages of e-commerce to sellers include each of the following except A) competing with larger companies. B) reacting quickly to customer's...

Major advantages of e-commerce to buyers include

Major advantages of e-commerce to buyers include A) buying in groups. B) shopping globally. C) finding products and services that are not available...

Which of the following is a characteristic of e-tailing?

Which of the following is a characteristic of e-tailing? A) Fewer resources are needed to increase customer loyalty. B) Competition is local. C)...

With all else being equal in the online environment, goods with any of the following product characteristics are expected to facilitate greater online sales except

With all else being equal in the online environment, goods with any of the following product characteristics are expected to facilitate greater online...

Each of the following sells well on the Internet except

Each of the following sells well on the Internet except A) health and beauty. B) cars. C) travel. D) tobacco. Answer:...

Retailers who sell over the Internet are

Retailers who sell over the Internet are A) disintermediaries. B) multichannel marketers. C) e-tailers. D) marketing managers. Answer:...

Each of the following describes retailing except

Each of the following describes retailing except A) e-tailing makes it easier for a manufacturer to sell directly to customers by cutting out the...

According to Internet Retailer (2009), approximately ________ percent of adult U.S. Internet users shop online or research offline sales online.

According to Internet Retailer (2009), approximately ________ percent of adult U.S. Internet users shop online or research offline sales online. A)...

Amazon.com experienced each of the following except

Amazon.com experienced each of the following except A) patenting its 1-click feature which allows customers to place an order in a secure manner without...